Flying off course : the economics of international airlines (Book, 2007) [Portland Community College Library]
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Flying off course : the economics of international airlines

Author: Rigas Doganis
Publisher: London : Routledge, 2007
Edition/Format:   Print book : English : 3. edView all editions and formats
Summary:

Flying Off Course has established itself over the years as the indispensable guide to the inner workings of the aviation industry. This third edition brings the story fully up to date and includes  Read more...

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Document Type: Book
All Authors / Contributors: Rigas Doganis
ISBN: 9780415213240 041521324X 9780415213233 0415213231
OCLC Number: 470540664
Notes: Originalår: 1985
Description: xv, 349 s. : illustrations
Contents: Characteristics and trends in airline operations; traditional bilateralism --
a highly regulated industry; liberalisation --
open markets and open skies; the structure of airline costs; determinants of airline costs; the economics of passenger charters; airline marketing --
the role of passenger demand; forecasting demand; product planning; pricing policies and fare structures; the economics of air freight
Responsibility: Rigas Doganis
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'An ideal introduction to the way the industry is adapting to a rapidly changing environment.' - M Sayer, Law School, Nottingham Poly

 
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