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  E-mail Message: I thought you might be interested in this item at http://pcc.worldcat.org/oclc/741542732 Title: The face-to-face book : why real relationships rule in a digital marketplace Author: Edward B Keller; Brad Fay Publisher: New York : Free Press, 2012. ISBN/ISSN: 9781451640069 1451640064 OCLC:741542732

  
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Subjects

• Word-of-mouth advertising.
• Social marketing.
• Marketing -- Social aspects.

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The face-to-face book : why real relationships rule in a digital marketplace

Author:	Edward B Keller; Brad Fay
Publisher:	New York : Free Press, 2012.
Edition/Format:	Book : English : 1st Free Press hardcover edView all editions and formats